Nike Football DNA
Fusing the essence of football with street-style flair
Nike Football
Nike FC Collection
2018-19
Influenced by the unmistakable language of Nike Football's DNA, a dynamic collection of product graphics and jerseys were conceived for Nike FC. These football graphics seamlessly blended the essence of the pitch with street style, fusing timeless football motifs with progressive silhouettes, iconic identity and vibrant colours.
Narrative
Concept Ideation
Product Graphic Design
Key Partners:
Brian Nunn
Photography: Nike, JD Sports
More information:
